Team 2018-05-24T12:26:17+00:00

Professor Sir Muir Gray

Muir Gray is the Director of Better Value Healthcare.  He is also an adviser to Public Health England and the Chair of the NHS Health and Social Care Digital service, which is responsible for maintaining the NHS Choices website.  Muir’s work at Better Value Healthcare focuses on providing training to healthcare professionals on value based healthcare.

Sir Muir has worked for the National Health Service in England since 1972, occupying a variety of senior positions during that time, including serving as the Director of Research and Development for Anglia and Oxford Regional Health Authority, and first establishing and  then being the  Director of the UK National Screening Committee. He founded the National Library for Health, and was the Director of Clinical Knowledge, Process, and Safety for the NHS (England) National Programme for IT, serving as the Director of the National Knowledge Service.  He was the first person to hold the post of Chief Knowledge Officer of the NHS (England), also serving as the co-Director of the Department of Health’s Quality Innovation Productivity and Prevention  (QIPP) Right Care Programme.  Together with Sir Iain Chalmers, Muir was instrumental in establishing the Cochrane Collaboration.

Sir Muir is an internationally renowned authority on healthcare systems and has advised governments of several countries outside the UK including Australia, New Zealand, Italy, Spain and Germany and regularly delivers plenary sessions at international events, the most recent being the 2014 World Health Summit in Berlin, the Big Data in Pharma conference in London in 2015 and the 2015 Transplantation meeting at the Karolinska Institute in Stockholm.

Sir Muir is also a Professor in the Nuffield Department of Surgery at the University of Oxford.  He received the CBE in 2000 and was knighted in 2005 for services to the National Health Service.  His most recent book – SOD 70! – was published in 2015.

Dr Anant Jani

Anant Jani is the Executive Director at Better Value Healthcare, where he leads in the creation and dissemination of training materials and courses that help the key players in healthcare understand and increase value in healthcare through greater patient involvement, healthcare systems, policy change and innovations (clinical, basic science, diagnostics, IT).

Anant’s experience in health care started when working with Sir Muir Gray on the QIPP Right Care programme at the Department of Health. This involved helping localities across England to design and implement high value population-based healthcare systems, including building the first national system for stroke prevention for patients with Atrial Fibrillation, which was a joint venture with NHS England and Public Health England.  Before working in healthcare, Anant was a molecular immunologist studying gene regulation and epigenetics in B and T cells.  He completed his undergraduate studies at Brandeis University and his doctoral studies at Yale University.

Erica IsonErica Ison

Erica Ison is the editor of the NHS Atlases of Variation in Healthcare series (published by Public Health England), and has held this role since the first Atlas ( appeared under the Quality Innovation Improvement & Prevention (QIPP) Right Care programme in 2010. Since then, she has overseen the writing, editing and production of two compendium atlases and six specialist Atlases.

Erica works on the Global Burden of Disease (GBD) Programme for England for Public Health England, with the publication of GBD 2013 results anticipated in Autumn 2015.   In addition, Erica also specialises in Health Impact Assessment (HIA) and in Health in All Policies (HiAP). Since 2003, she has worked as an expert adviser in HIA for the World Health Organization (WHO), and since 2008 in HiAP. In 2005, she won the Individual Award in Impact Assessment from the International Association for Impact Assessment.

Ruth Brice

Ruth Brice is the Executive Assistant for Better Value Healthcare (BVHC). She started working for the Critical Appraisal Skills Programme (CASP) in 2011, a programme within BVHC that aims to help people read health research, and check for trustworthiness, results and relevance.

Ruth provides project support and organises the training programmes and events that Better Value Healthcare delivers. She also develops marketing material, manages the social media strands, and liaises with the trainer network. Ruth has interests around how critical appraisal is used to inform health decisions, both by healthcare professionals and the public.

Sarah MooreSarah Moore

Sarah Moore is the Personal Assistant (PA) to Professor Sir Muir Gray, Director of Better Value Healthcare. Her responsibilities include general office administration, correspondence, diary management, receiving visitors and dealing with enquiries. Sarah works on some of Sir Muir’s publications and supports his various Glossary Projects, mainly by compiling the central list of essential terms.

In addition, Sarah provides liaison support to Dr Anant Jani, Executive Director at Better Value Healthcare.

Tom Futter

Tom Futter

Tom is an accomplished finance manager with an excellent aptitude for business.  He has worked across the private, public and not for profit sectors.

Tom gained his core experience navigating the financial complexities of the NHS and now provides virtual and direct services to small and medium sized businesses.  His analytical and methodical approach to financial management enables his clients to understand and absorb information easily.

Board Members

Jon ConibearJon Conibear

Jon Conibear, the non-executive Chairman of Better Value Healthcare, is an experienced medical publisher and executive. While working at Oxford University Press he was involved in setting up the Medical Publishing division, which included the launching of the Oxford Textbooks of Medicine publications.  He then moved to Blackwell Science, where the emphasis was on publishing research for major medical and academic societies.

At Informa and, latterly, Hearst, Jon’s focus was on information for medical professionals, including the Map of Medicine. Since 2006 Jon has invested and taken non executive roles in several early stage businesses. He also supports social prescribing initiatives.

 Jackie RosenthalJackie Rosenthal

Jackie Rosenthal is co-Director of Better Value Healthcare.  She is also the Director of Offox Press, who publish the ‘How To’ series of books for Better Value Healthcare.

With a background in social work, Jackie subsequently specialised in working with elderly people.  She served as a councillor on Oxford City Council for 8 years, continues to be involved in local politics, and has experience of work in a Parliamentary setting.